Permanent Makeup (PMU): Types, Cost, Process, Results & Benefits Explained
- MG Makeovers
- Jan 24, 2024
- 4 min read
Updated: Sep 27
What is Permanent Makeup?
Permanent Makeup, also known as PMU, is a beauty technique where safe pigments (special colors designed for skin) are placed just under the skin to enhance your natural features. It is similar to a tattoo, but much softer and lighter.
Although the word “permanent” is used, the results are actually semi-permanent — meaning they fade over time. Depending on your skin type, lifestyle, and exposure to sun or skincare products, results usually last from 1 to 5 years.
This treatment helps reduce your daily makeup routine. You wake up with defined eyebrows, tinted lips, or a subtle eyeliner look — saving you time and effort every morning.
Tools and Products Used in Permanent Makeup
We use professional tools and products to ensure precision and safety:
Microblading Pen – A hand tool used to create hair-like strokes in eyebrows.
PMU Machine (Rotary Machine) – A small, pen-shaped machine used to deposit pigment smoothly in lips, brows, or eyeliner.
Pigments – Specially made colors that fade naturally without leaving harsh marks.
Topical Anesthetic – A numbing cream to make the process more comfortable.
Needles – Fine tips of different sizes, chosen based on whether we are shading, lining, or filling.
Measuring Tools – To map your face shape and make sure brows, lips, or eyeliner are even.
Sterilization Equipment – To maintain hygiene. Disposable items are used wherever possible.
Types of Permanent Makeup (PMU)
Permanent Makeup isn’t one single treatment — it covers different techniques for eyebrows, eyeliner, lips, and even scalp or skin corrections. Here are the most popular types:
1. Eyebrows
Brows are the most requested PMU service because they frame your entire face.
Microblading Creates fine, hair-like strokes using a manual hand tool. Best for people with sparse brows who want a natural look.Think of it as “drawing extra brow hairs” where you don’t have them.
Powder Brows Uses a shading technique with a machine to give a soft “makeup” look, like eyebrow powder. Works well for oily skin where microblading fades quickly.
Ombre Brows A gradient style — lighter at the front, darker at the ends. Gives definition while still looking soft. Perfect for clients who like a slightly bolder brow.
Combination Brows Blends both microblading strokes and powder shading. Ideal for someone who wants fullness plus natural strokes.
2. Eyeliner
PMU eyeliner defines the eyes without daily pencil or liquid liner.
Lash Line Enhancement A very thin line is applied just above the lashes. It makes lashes look fuller and eyes brighter without looking like heavy makeup.
Classic Eyeliner A medium or bold line on the eyelid for clients who like a defined look every day.
Winged Eyeliner (Advanced) A small flick at the end for a permanent cat-eye effect. Not everyone is a candidate, as it requires stable skin.
3. Lips
Lip PMU enhances color, balances uneven tones, and improves the shape of lips.
Lip Blush A soft wash of natural color, making lips look healthy and slightly tinted. Great for people who want a natural “no-lipstick look.”
Full Lip Color A stronger application for those who want bold, lipstick-like results.
Lip Neutralization (Color Correction) Specifically designed for darker or uneven-toned lips (common with smokers or people with hyperpigmentation). Neutral pigments are used first to cancel out darkness, then color is added.
4. Scalp Micropigmentation (SMP)
Tiny dots of pigment are applied to the scalp to create the look of short hair stubble. This helps people with thinning hair, bald patches, or receding hairlines. Both men and women choose SMP for a fuller look.
5. Freckles & Beauty Marks (Optional PMU Trends)
Freckles Tattoo – Soft dots across the nose and cheeks for a sun-kissed look.
Beauty Mark Tattoo – A single mole or beauty spot placement, popular for fashion statements.
6. Areola & Skin Camouflage (Medical PMU)
Beyond beauty, PMU is also used in medical cases:
Areola Pigmentation – Restores natural appearance after breast surgery.
Scar Camouflage – Uses pigments to blend scars with the surrounding skin.
Cost of Permanent Makeup
The cost depends on the treatment type, the artist’s experience, and the city. On average in India:
Service | Average Price Range (INR) |
Eyebrow Microblading | ₹15,000 – ₹25,000 |
Eyeliner Tattoo | ₹10,000 – ₹20,000 |
Lip Coloring / Blush | ₹10,000 – ₹30,000 |
Scalp Micropigmentation | From ₹20,000 per session |
💡 Tip: Always choose an experienced professional, even if it costs a little more. The results and safety are worth it.
How Long Does Permanent Makeup Last?
Permanent Makeup (PMU) is semi-permanent and fades naturally over time. The results can last 1 to 5 years, depending on the treatment type, skin, and lifestyle. Here’s a quick breakdown:
Eyebrows
Microblading: 12–24 months
Powder/Ombre Brows: 2–3 years
Combination Brows: Around 2 years
Eyeliner
Lash Enhancement: 2–3 years
Classic/Winged Eyeliner: 3–5 years
Lips
Lip Blush: 2–3 years
Full Lip Color: 3–5 years
Lip Neutralization: About 2 years (after correction)
Scalp Micropigmentation (SMP)
4–6 years, with minor touch-ups needed over time
Factors That Affect Longevity
Oily skin can cause pigments to fade faster
Sun exposure breaks down pigments sooner
Active skincare (like retinol, peels) speeds up fading
Smoking and lifestyle habits influence results
Proper aftercare in the first week ensures better pigment retention
👉 Touch-ups: A perfecting session is usually done 6–12 weeks after the initial procedure, and maintenance touch-ups every 12–24 months keep the results fresh.
Does Permanent Makeup Hurt?
Most people feel only slight discomfort. Numbing cream is applied before starting, so the process is very tolerable. Many clients compare it to light scratching on the skin.
Why Choose a Professional for PMU?
Safety & Hygiene: Certified artists follow strict sterilization practices.
Customized Designs: Every face is different, so your brows, lips, or eyeliner are measured and designed just for you.
Premium Pigments: Only high-quality pigments are used, which fade naturally without turning unnatural colors.
Client Satisfaction: With the right artist, results look natural and boost your confidence.
Permanent Makeup is a great solution if you want to save time, correct uneven features, or simply enhance your natural beauty. It is safe, semi-permanent, and customizable. Whether you choose microblading for brows, lip blush for a soft tint, or eyeliner for definition, the results will make your daily routine easier and more enjoyable.
If you are considering PMU, always consult a certified and experienced artist who uses high-quality products and follows proper safety standards. This ensures not only beautiful results but also peace of mind.
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